UX Case Studies

I identified and resolved systemic friction in the Bright Exchange marketplace, increasing affiliate conversions through onboarding and preference-driven personalisation.

I designed BrightHR’s recruitment platform from zero to a high-frequency, embedded workflow used by 60K+ users across five international markets.

One of the most challenging design problems I worked on was redesigning BrightHR’s reporting capabilities to support flexible, custom report generation for small and medium-sized businesses.

A SaaS web platform to track year on year yields of farmer crop growth.

SPINR is a low-code, superfast, cloud-based, integration platform, providing real-time data and insight to any organisation. It helps businesses leverage their existing legacy data silos to create unified data views across their estate.

Bubble allows parents to find and book a babysitter who they may know through a mutual friend or point of interest.