The BeConnected Network
Scannable flybe triggers could appear in many locations and each with loyalty points. The disembarkment chocolate for example would be worth a larger amount given that the passenger has just flown flybe. Each trigger would be unique. This would ensure the trigger cannot be scanned more than once and also ensure points are allocated correctly.
Passengers could also share their activity with Social networks to encourage friends and other associates to get involved. All this activity ultimately creates more exposure to the app and thus the flybe network.